ABOUT US
Senior brand strategy with hands-on execution
Aloola is a brand and marketing partner for early-stage, founder-led companies, built on experience growing Roofr, Fiix, and Hopskip from first hire through acquisition.
WORK WITH AN OPERATOR
Built by someone who's done it 5x before.
Before founding Aloola, Kate spent 10+ years building brand, design, web, and marketing functions inside venture-backed startups from first hire through Series B. She’s not theorizing about what early-stage teams need. She’s been the entire marketing department, and then scaled it.
SEED → SERIES B (YC)
Roofr
Built the brand and marketing function from a team of 1 to 8+ through careful branding and hyper growth strategies. Owned brand, GTM, design, web, product marketing, events, content, SEO/AEO.
SEED → SEED+
Hopskip
Hired as VP of Marketing for a two-sided SaaS platform connecting event planners and hotels. Owned all things brand, marketing, lifecycle, data ops, reporting, and AI optimization.
SEED → ACQUISITION (YC)
Fiix
SEED
Simply Benefits
SEED
Quartermaster
DESIGNED TO STAND OUT
Look bigger. Brand better.
Creating a product has never been easier. Building a brand, website, and marketing strategy that's memorable has never been harder. Too many businesses use AI as a shortcut and end up looking indistinguishable from everyone else. Aloola exists to break that pattern.
Strategy leads brand
We start with deep positioning work, so we know you and your customers inside and out. Brand follows strategy, not the other way around.
One-of-a-kind designs
We leverage AI for optimization, and avoid it with design and branding. You deserve better than to look like everyone else.
Built for the future
We execute fast and design systems that scale with you, no matter what changes. Timeless designs that convert is our mission.
WHO WE’RE BUILT FOR
Built for founders ready to reach new heights.
If more than one of these sounds like you, let's talk.
→ You've established a business and are ready to level up.
→ You raised a Seed or Series A round and need to look like it.
→ You don't have the headcount, or the need, for a full-time Head of Marketing yet.
→ You need brand, web, and marketing working as one system, not three separate vendors.
